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SUMMARY:The Inhouse Experience | Building Blocks
DESCRIPTION:CM.com is building the future of how people interact with compa
 nies. Since 1999 we’ve realized that the mobile phone will become more 
 and more important\, up to the point that it’s now the remote control o
 f your entire life! This has already drastically changed the way that con
 sumers interact with companies and we don’t believe that we’re there 
 yet. We believe that people want to have conversations with companies and
  that in the future you will just send a message to a company when you nee
 d new shoes\, groceries\, insurance or anything else. CM.com develops tec
 hnology that helps companies like BMW\, a.s.r. \, Eneco\, Takeaway\, Love
 land and The Netherlands Red Cross to have great conversations with their
  customers. We make sure that they can send messages via any channel they
  like\, including WhatsApp\, SMS and many others. We make sure that their
  customer service department has the right tooling to answer questions qu
 ickly and that part of the customer contact is automated with chatbots\, 
 we make sure that it’s possible to pay in the webshop\, in the store an
 d at festivals\, for events and festivals we make sure that everyone rece
 ives their tickets and that they can be checked at the entrance. All thes
 e different technologies are combined in one state-of-the-art platform th
 at we deliver to thousands of companies worldwide\, since we have offices
  in over 20 countries. To give every consumer that interacts with the CM
 .com platform an awesome experience\, it’s essential that every message
  that is send is super relevant for the person that’s receiving it! Tha
 t’s where Building Blocks comes in. Building Blocks is the part of CM.c
 om that’s responsible for everything related to data &amp\; AI. We add t
 he “intelligence” to the CM.com platform. We use the newest technolog
 y to analyze consumer behavior in stores\, websites\, customer service an
 d use that information to make sure that every message we send is persona
 lized for the receiver. That way we make sure that customers of CM.com ar
 e not just spamming their consumers with messages\, but that consumers on
 ly receive messages at the moment that they are interested in it\, that e
 -mails only contain products that are relevant for the consumer and that 
 when you come to the website that it’s fully personalized to only show t
 he most relevant products for you right now. For this we’ve build softw
 are full of AI-models like recommendation algorithms\, timing predictions
 \, natural language processing and much\, much more. During the inhouse d
 ay we will try to give you a glimpse of what’s happening behind the scen
 es and how we make sure that we can do this for so many different compan
 ies. Also\, you’ll get to experience what it’s like to work at Buildi
 ng Blocks by working on a real case from one of our clients!
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